Government mining officials
Exxaro is a large-scale coal and mineral mining company that released a report on the state of the industry, which they wanted to spread.
Godfrey is a government official, working in mining in Mpumalanga, South Africa. He needs to stay up to date with the latest information about his industry.
Dot Network built an audience of Godfrey and his colleagues in Mpumalanga and Limpopo and targeted them with messaging to encourage them to download the Exxaro report.
We were able to contact over 11 000 individuals and put the report in front of them.