Big data just got stylishJust imagine how your fashion and beauty products would sell if your brand could have four million unique impressions a month.
FashionBeauty.Network can put your message in front of fashion and beauty consumers in the places they are most likely to see it, at the times they are most likely to act on it.
Case study: Tapping into the beauty market
When Bulgari wanted to spread the news of its new fragrance, Rose Goldea, to South Africa’s fragrance lovers, it turned to FashionBeauty.Network.
The campaign took the form of generating awareness about an activation at Sandton City. Using our programmatic software, we were able to target female shoppers with an interest in fashion and beauty, who lived within a 20km radius of Sandton City.
The result was a resounding success. There were 476 046 impressions, with a reach of 221 888, and 16 264 engagements. We achieved a click-through rate of 3.42%, proving that programmatic advertising is the most efficient way to reach the audiences who want to see your messages.
Do you want to tap into the fashion and beauty audience? Call +27 11 380 6500 or email firstname.lastname@example.org.